Dictionary Term



Analytics is an activity that consists of examining existing data and identifying prevalent patterns within it, in order to draw conclusions that can impact real-world decisions. Businesses engage in analytics to uncover weaknesses and strengths that shed light on ways to streamline processes, cut costs, increase revenues and generally open up new opportunities.

Sources :

http://en.wikipedia.org/wiki/Analytics  http://www.businessdictionary.com/definition/analytics.html

Back to Dictionary