30 May, 2014
Big Data Landscape CategoryVertical Apps
Placed is a technology company with products that use location-based data to understand consumer behavior. The Placed product line consists of Placed Insights, a tool that analyzes visitation trends; Placed Targeting, for mapping relationships between locations; Placed Attribution, for drawing connections between online behavior and offline consumer decisions; and Placed Affiliate, for earning money through apps.
Founder: David Shim
CEO: David Shim
2011: Placed founded; Placed receives seed funding from Madrona Venture Group
2013: Placed Insights, Placed Targeting, Placed Attribution and Placed Affiliate released
Placed has its headquarters in Seattle, Washington, USA.