14 July, 2017
Latino Group Bets On Big Data To Accelerate Diversity Across Silicon Valley
In an earlier life, working as a management consultant for a Big Four firm, I learned about both the practical and political importance of lists that went by the name of “best companies to work for in [pick a year]” (there are several such rankings). What was interesting to me was how the annual rankings not only had the effect of driving accountability in the higher echelons of the HR world. It also fostered competition among the firms who understood the marketing value that a high ranking had for recruitment, retention, and general reputation.
My company wore the perennial badge proud, posting and promoting it every place it could. The rankings performed like a carrot (a reward) and a stick (a punishment), but the company I worked for sure loved carrots.