BI Insights

Artificial Intelligence Will Make Marketers Even Smarter In 2018

19 January, 2018

Artificial Intelligence Will Make Marketers Even Smarter In 2018

Each of us has a comfort level with things that we know and understand. That’s why artificial intelligence scares us so much. It’s new and unfamiliar. Knowing that someone out in cyberspace learned something about the items we need and the services that we buy makes our palms sweat and our hearts race with fear and trepidation. The very thought of big brother watching our every move makes us uncomfortable. The unknown is a scary place and we feel threatened by it.

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