KPIs

Do not just provide a dashboard of metrics and benchmarks. However accurate the data, however good the visualizations, however well laid out, the dashboard will be incomplete. Yes, benchmarks can provide a very useful high-level synopsis. But you should also provide your decision makers with tools that enable them…

Because of the convergence of enterprise software, mobile systems and business analytics, the same high-powered information and analytics available to managers in the office also can be visible instantly to drivers viewing in-cab touchscreen displays.

KPIs can be developed using data from a vehicle’s electronic control module…

Domo is a cloud-based executive management platform that allows users direct, real-time access to all the business information they care about, all in one place. It is delivered as a user-friendly SaaS (that’s Software as a Service for my non-technical peeps) to help managers transform…

You’ve heard the buzzword, and you probably think you’re doing data driven marketing as we speak. But the reality of the situation is that most marketers aren’t actually data driven…

Planning a Big Data initiative requires organizations to rethink their infrastructure, operating procedures, and where their IT dollars are spent. Don’t overlook these ten key steps…

Nike turned the most uncomplicated sport in the world, running, into a data-driven social sport that gives users access to tons of data about their personal achievements.

Runners can use this data to become better at running, resulting in a healthier lifestyle…

Financial performance, customer satisfaction, process efficiencies and employee loyalty are measured, among many other aspects. People live by clichés, such as: “If you can’t measure it, you can’t manage it.” However, are all of these being measured for the sake of measuring, or for the sake of…

One of the tenets of successful marketing is understanding and appealing to your customer. Knowing what they want and how to provide it can be the difference between staying ahead of the game and falling behind. Web analytics tools can be extremely powerful when it comes to increasing this understanding…

How do you assess the overall health and maturity of your Business Intelligence initiative? Big Data Analytics has recently received significant attention in the press and media…