Business Users

Executives and managers are awash in business intelligence information but the benefits of analytics tools are barely trickling down to frontline workers, according to a recent survey. Fewer than six out of 10 companies, the survey found, place significant importance in sharing business intelligence to operational employees…

The chief executive of the global media buying network tells John Plunkett at the Cannes Lions International Festival of Creativity how big data is transforming the advertising industry. Data allows advertisers to converse more with their audiences – but Emery cautions that intuition and creativity in applying this information is still…

The advantages conferred by business intelligence are extremely important in the modern enterprise environment. Improving decision-making through the application of data analysis can help firms move more quickly and seize opportunities that their competitors miss out on or fail to notice entirely. Of course, success with these applications is…

At EMC we approach Big Data from every angle—how to store, manage, query, analyze, and visualize it, not to mention secure it. We also use Big Data in our own business, among other things to drive marketing programs. That gave us an idea: If we’re analyzing and directing…

Federal technology officials think new data analysis tools could help them make smarter decisions, ultimately saving up to 14 percent of agency budgets, a survey released Monday said…

Improving the customer/company experience by enabling better customer relationships, big data is an informational facilitator allowing organizations to better anticipate and react to consumer demands. So if data is harnessed well, products and services can be tailored to suit consumer trends, and customer service as a whole can improve…

An interesting phenomenon has been occurring in corporate IT. In an area where CIOs once ruled the roost for anything and everything regarding technology, and large, monolithic IT organizations were the norm, technology has increasingly become embedded in business units, and budgets and initiative ownership is shifting away from the…

There is a pressing need for more businesspeople who can think quantitatively and make decisions based on data and analysis, and businesspeople who can do so will become increasingly valuable. According to a McKinsey Global Institute report on big data, we’ll need over 1.5 million more data-savvy…

Enterprise mobility is evolving. The first generation of enterprise mobile solutions focused on the management of mobile devices (MDM), enabling traditional email applications and the occasional custom mobile app. It is time to take the next step. A new generation of mobile technologies is helping enterprises to reimagine entire business…