BI Insight

Credit: IT World
15 March, 2013

Why Your Internet Marketing Team Needs To Move In With Your IT Team

Make progress, not war

We have a running joke at the office that our marketing department and IT department are mortal enemies. We imagine that each is a fortified tower waging war on the other through long ranged ballistics and industrial espionage. In reality this couldn’t be further from the truth. For other companies, this is an under-exaggeration.

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