11 March, 2013
The Big Data World Is Operating At 1 Percent
Many would be shocked to know that researchers analyze and gather insights from only 1 percent of the world’s data. That 1 percent of analyzed data has been the only driver of innovation and insights in what we now know as “big data.” The other 99 percent of the 1 quintillion bytes of data that is collected every day (according to a recent study from IDC) remains untouched.
