BI Insights

The First Question We Need To Ask About Big Data

19 May, 2014

The First Question We Need To Ask About Big Data

As a consumer, you may already be wary of the Big Data buzz. And with good reason – private companies are collecting a disconcerting amount of information on their customers. (Your utility company can tell when you get home from work, when you go to bed and when you wake up just by monitoring minute-by-minute electricity use, for example.)

But as a farmer, the explosion of data collection and analysis services has provided more positive opportunities. After all, you’re collecting the data, not private companies, and you own the data you collect. Right?

Read full story

Related Articles

3 October, 2013

There's A Food, Energy & Resource Crunch Looming And Data Can Help

Publication: GigaOM

Shared:

27 February, 2014

When It Comes To Our Data, None Of Us Are In Control

Publication: GigaOM

Shared:

31 March, 2014

Big Data's Big Impact Across Industries

Publication: Forbes

Shared:

10 April, 2014

Meet The Minnesota Company Pulling Petabytes Of Data From The Field

Publication: GigaOM

Shared:

18 November, 2014

Hungry Planet: Can Big Data Help Feed 9 Billion Humans?

Publication: NBC News

Shared:

The BI Guru
Presented by