6 March, 2013
Does ‘Big Data’ Mean The Demise Of The Expert — And Intuition?
In the movie Moneyball, about how the Oakland A’s became a winning baseball team by applying analytics and new types of metrics to the game, there is a delightful scene in which grizzled old scouts are sitting around a table discussing players.
The audience can’t help cringing, not simply because the scene exposes the way decisions are made devoid of data, but because we’ve all been in situations where “certainty” was based on sentiment rather than science.
