BI Insights

How Big Data And Tech Will Improve Agriculture, From Farm To Table

23 March, 2017

How Big Data And Tech Will Improve Agriculture, From Farm To Table

There’s nothing more important than our food supply. America is a country synonymous with wheat farms and orange trees. But according to McKinsey & Company, about a third of food produced is lost or wasted every year. Globally, that’s a $940 billion economic hit. Inefficiencies in planting, harvesting, water use and trucking, as well as uncertainty about weather, pests, consumer demand and other intangibles contribute to the loss. On the consumer end, inadequate packaging and labeling can lead to waste and potentially life-threatening illness due to food-borne pathogens.

These are problems desperately in need of solutions and many of those solutions can be found in emerging technologies.

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